BLOG

HOW MY CASE FLOW WORKS
In my recent blogs, I have talked to you about my executive team and my virtual and in-office teams. Now you can see how they work together in my case flow. A case flow is a system for the modern law firm that helps you to organize your workflow increasing efficiency,...
read more
MY VIRTUAL AND IN-OFFICE TEAMS
My executive team is composed of my business manager, project manager and human resource (HR) director. We have a virtual team, which is comprised of a lot of international workers as well as an in-office team. Both the virtual team and in-office team are notified...
read more
TWO ROLES YOU NEED TO FILL: HR DIRECTOR AND BUSINESS MANAGER
Owning a law firm means that at the beginning you wear multiple hats. However, as your business grows, you need more people on your team to enable you to focus on what you do best: handling cases. A team helps you handle more cases efficiently. However, there needs...
read more
4 PERSPECTIVES YOU SHOULD APPLY TO YOUR SOCIAL MEDIA MARKETING RIGHT NOW
The world of social media marketing is overloaded with information on how to market, what to do, and where to post. It can be overwhelming especially when you’re already not sure if you even want to include social media in your marketing strategy. After all, you’re a...
read more
ARE YOU MISSING THE MARKETING OPPORTUNITY OF COVID-19?
This is the time to be everywhere. That is the key to marketing: BE EVERYWHERE. And right now, in the midst of the COVID-19 pandemic, everyone is online. Everyone is glued to their phones and laptops. If you create an online presence, more of your audience will see...
read more
THE DOs AND DON’Ts OF A GOOD VIDEO
How do you define a good video? Well, that’s easy. People watch it! That’s it. They don’t scroll past. The video successfully conveys the message you intended, and it reaches your intended audience because they watched the video! As for the content, a good video...
read more
HOW TO DO VIDEO Q&As
There’s a reason YouTube is such a success. There’s a reason Facebook and Instagram both introduced videos. And there’s a reason even well-respected gurus are on TikTok— it’s not just for high school and college students! Video truly is a marketing tool, and 88% of...
read more
THE TWO IMPORTANT INGREDIENTS OF A GOOD VIDEO
At this point, including video in your marketing strategy is non-negotiable. There's no way you can successfully show up without posting videos. It's now a requirement! If you're doing Facebook Lives and posting videos, I'm so proud of you. If you still haven't,...
read more
STREAMLINE YOUR CUSTOMER SERVICE
Customer service is now more important than ever before. The pandemic sped up the shift of many services to the digital space. More and more law firms are slowly but steadily adapting to digital forms of transactions and client communication. That said, you don’t...
read more
THE 3 ESSENTIALS OF CLIENT HAPPINESS, RETENTION, AND REFERRALS
You only have one chance to make a good first impression. I think many of us don't think about this as much as we should. We're simply confident that we can show our expertise in the legal side of things since we're lawyers. But the truth is, your prospects and...
read moreSign up for our newsletter
and get a free chapter of my book, Be the CEO of Your Law Firm.