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In my recent blogs, I have talked to you about my executive team and my virtual and in-office teams. Now you can see how they work together in my case flow. A case flow is a system for the modern law firm that helps you to organize your workflow increasing efficiency,...

My executive team is composed of my business manager, project manager and human resource (HR) director. We have a virtual team, which is comprised of a lot of international workers as well as an in-office team. Both the virtual team and in-office team are notified...

Owning a law firm means that at the beginning you wear multiple hats. However, as your business grows, you need more people on your team to enable you to focus on what you do best: handling cases.  A team helps you handle more cases efficiently. However, there needs...

The world of social media marketing is overloaded with information on how to market, what to do, and where to post. It can be overwhelming especially when you’re already not sure if you even want to include social media in your marketing strategy. After all, you’re a...

This is the time to be everywhere.  That is the key to marketing: BE EVERYWHERE. And right now, in the midst of the COVID-19 pandemic, everyone is online. Everyone is glued to their phones and laptops. If you create an online presence, more of your audience will see...

How do you define a good video? Well, that’s easy. People watch it! That’s it. They don’t scroll past. The video successfully conveys the message you intended, and it reaches your intended audience because they watched the video!  As for the content, a good video...

There’s a reason YouTube is such a success. There’s a reason Facebook and Instagram both introduced videos. And there’s a reason even well-respected gurus are on TikTok— it’s not just for high school and college students! Video truly is a marketing tool, and 88% of...

Customer service is now more important than ever before. The pandemic sped up the shift of many services to the digital space. More and more law firms are slowly but steadily adapting to digital forms of transactions and client communication.  That said, you don’t...

You only have one chance to make a good first impression. I think many of us don't think about this as much as we should. We're simply confident that we can show our expertise in the legal side of things since we're lawyers. But the truth is, your prospects and...