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4 TIPS TO START THE NEW YEAR OFF STRONG
There are few things better than a fresh start. Now that 2019 is here, it's time to put together a plan to start the new year off strong. Many lawyers think that the first month or two of the year will be slow in their legal businesses because clients are crashing off...
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WE CAN’T DO IT ALL: WHY HIRING AN EXPERT IS GOOD FOR YOUR FIRM
One of the biggest mistakes most of us lawyers make in our firms is thinking we always have to be in charge of everything because hiring someone for help is a "cost" that would drain our bank accounts. We think: Why pay someone to answer our phones when I can do it...
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HOW YOU CAN ORGANIZE YOUR BILLING SYSTEM
Most of us, as lawyers, avoid the issue of payments like the plague. For us, having work is enough, and we fear we will ruin our client relationships when we keep asking for payments. When asking for payments, we feel like we're being a burden or a nuisance to our...
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THE ONLY 4 CLIENT QUESTIONS YOU NEED TO ANSWER DURING CONSULTATIONS
We, lawyers, love to overexplain! We get into a consultation and blab about every contingency, detailed plans A-Z on how we'll tackle the case, and even the legal theories we're going to put forward. We want the client to envision the outcome the way we do, but in...
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RIGHT CLIENTS, RIGHT MARKET: DETERMINING YOUR IDEAL CLIENT
When marketing your services, I'm sure the first question that pops into your mind is "where should I market?" But that is starting off on the wrong foot. Marketing is not necessarily about the methods of marketing your firm itself. Rather, it starts with asking, "To...
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ORGANIZE YOUR CLIENTS’ PAYMENTS WITH AUTOMATIC PAYMENT PLANS
Asking clients for payment is one of the most challenging tasks we solo practitioners face. Something about it feels like we're being a slimy businessperson, or worse, like a greedy lawyer. And let's not get started with those clients complaining when we ask them to...
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3 MARKETING STRATEGIES YOU CAN TRY FOR YOUR FIRM
For some reason, marketing has become infamous in the legal industry. There's this misconception that if you're a great lawyer, clients will come to you. But the thing is most, if not all people are clueless with law-related matters. Yes, they might have heard of your...
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HOW TO UPSELL YOUR LEGAL SERVICES WITHOUT TURNING OFF YOUR CLIENTS
It's typical for a business to think of ways on how to earn from their customers, one of which is through upselling. It’s a traditional sales technique where you convince your client to purchase another or a more expensive product. Upselling can be challenging for us...
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PRE-PAYMENT IS KEY: HOW TO SECURE CLIENTS ON CONSULTATIONS
Most lawyers believe that FREE consultations are the key to securing clients. Who isn't attracted to the word "free", right? But as I evaluated the performance of my free consultations, I found it's not a surefire way for clients to hire you as their lawyer. On...
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YOUR ULTIMATE LIST OF LAW FIRM ESSENTIALS
The most common mistake lawyers make is putting off using/hiring a product/service as much as possible. We think that’s just for big firms. We want to DIY everything, and if we could figure out how to do things, then there's no need to pay someone or a company for...
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